Market research · October 2026

What business wants from HRD and Head of Recruiting

HRD is about money, HoR is about speed with fewer resources

In numbers

14

in-depth interviews

7/7

HRD and Head of Recruiting

≈70%

of companies are in cost-cutting or survival mode

70%

of respondents reported hiring fraud

This is the first page of a report based on 14 interviews with HRDs and Heads of Recruiting at IT/Tech companies. Only research participants receive the full report.

Look inside

A few pages of the full report

These are real pages of the report. The beginning of each is open; the rest is available to research participants.

HRD and Head of Recruiting: what is the differenceFull version in the report

Comparing the roles

HRD and Head of Recruiting: what is the difference

What business expects from HRD and from Head of Recruiting, how they are evaluated, who sets their tasks and what is changing.

Three types of companies: survival, status quo, gold mineFull version in the report

Chapter 1 of 14

Three types of companies: survival, status quo, gold mine

What happens to focus, team, hiring and HR in each type. Try to work out which type your company belongs to: it may determine what business will expect from HR in the coming year.

From money to the tasks of HRD and Head of RecruitingFull version in the report

Task tree

From money to the tasks of HRD and Head of Recruiting

How the overall goal (to make money: margin and profit, not revenue) breaks down into three tasks for HR: cheaper, more efficient, faster. And which tasks matter most in each type of company.

AI in HR and recruiting: where it is used nowFull version in the report

A separate topic

AI in HR and recruiting: where it is used now

A map across all 14 interviews: which tasks AI already handles, where there are pilots, and where it was deliberately rejected, and why.

Hiring fraudFull version in the report

Chapter 12 of 14

Hiring fraud

70% of respondents said candidate fraud affects hiring. The full report covers how companies protect themselves: checks, investigations, dropping channels.

Skills: what helps, what they have mastered, what comes nextFull version in the report

Chapter 14 of 14

Skills: what helps, what they have mastered, what comes next

What helps HRDs and Heads of Recruiting handle business tasks, what they had to master over the year and how they see their role in 1–2 years.

Beyond the 14 chapters, the report includes

Business task treeAI in HR and recruitingMethodologyWhat comes next

How to get the report

The full report is for research participants

This is NEWHR's own research, and we share the results with participants for free. The research continues: at least 20 interviews in November, and in December we are bringing in English-speaking leaders.

1

Submit a request

We will get in touch and agree on a time.

2

An interview of about 90 minutes

Business and hiring, your team, business expectations, difficult tasks, skills, AI, costs and budgets. All materials for participants are anonymized.

3

Get the full report

Plus the next waves of the research and a chance to suggest topics for new studies.

Who we are looking for. HRDs and Heads of Recruiting at IT/Tech companies with several hundred to several thousand employees who have been actively hiring in recent years.

Confidentiality. All materials for participants are anonymized. The exception is cases that a participant is willing to publish.

Questions: kira@new.hr · newhr.org